Over the past decade, China has transformed its pharmaceutical sector, evolving from a generics-dominated market into a global engine for innovative drug development. This shift has been driven by a combination of regulatory reforms, substantial increases in research and development (R&D) investment, and the rapid expansion of clinical research and manufacturing capabilities. This article explores the key drivers behind China’s rise in innovative drug development.

Because science podcasts are no longer a “nice to have” marketing asset, but, when strategically used, become durable evergreen assets within a broader science marketing strategy. And drive trust, discoverability, and long-term authority. In this post, we compare three science podcast case studies of work that we created to highlight that different podcast formats: independent, application-focused, and technology-driven, can deliver measurable value when aligned with a clear

Innovation in cell and gene therapy depends on scientific breakthroughs as well as enabling technologies that address key challenges in delivery, safety, and development efficiency. At the ELRIG Cell and Gene Therapy 2026 conference, a number of emerging technology developers showcased solutions designed to overcome some of the most persistent bottlenecks in the field.

The cell and gene therapy landscape is evolving. Directly editing the genome or subcellular processes isn’t an aspirational dream anymore, but a potentially game-changing class of therapeutics for life-threatening and seriously debilitating diseases. Zeeks was fortunate enough to attend ELRIG’s Cell and Gene Therapy conference in Cambridge, hearing from the scientists developing cell and gene therapies about innovations in development across a plethora of diseases and therape

In life science marketing, this means that a dense data slide or technical abstract rarely makes a lasting impression. To be remembered, your audience’s brain must engage with your message, ideally emotionally, visually, and conceptually. This blog talks about how to create memorable content.

ELRIG is a scientific association that predominantly organises science conferences. It has become a hub for the drug discovery community, from academics to commercial partners and medicine developers, all with a mission to foster open access to modern research and innovation. As a company in the centre of the rapidly changing landscape of drug discovery, including cell and gene therapies, AI in medicine development, and the emerging geographies, we spoke with Sanj Kumar,